Style guides
- Logo and graphic identity guidelines
- Appropriate use of the university’s official logo, typefaces, and colors for print and electronic publications.
- Web style guide
- Information about standards for official university Web sites, including design templates that reflect the UW–Madison brand.
- Editorial style guide
- Guidance on consistent use of language in print and electronic publications — from common words, to punctuation, to Internet terminology.
- Communications policies
- University policies about areas such as copyright, required statements for publications, and use of photography.